Decatur County Community Schools
Administrative Guidelines
 

9120C - NEWS MEDIA RELATIONS

The Superintendent will function as the Corporation's communication representative with the news media and the principal will serve that function at the school level. In order to maintain a progressive and coordinated program of public relations for the Corporation, it is essential that:

 

A.

staff members not give school information or an interview requested by representatives of the news media without prior approval of the school communication representative who will either set up an appointment for this purpose which will not interfere with the staff member's daily activities, or speak to the media representative about the matter personally;

     
 

B.

in cases where there is doubt with regard to taste or privacy, but where it is felt that the publishing of the photograph serves a purpose which is in the best interests of the Corporation, the communications representative will not authorize the use of the photograph without first obtaining a release from the individual(s) concerned or their parent or guardian;

The Corporation and each school's communications representative shall:

 

A.

provide media representatives upon their request with all facts that give a true picture to the best of his/her knowledge;

     
 

B.

keep media representatives fully informed with regard to the school system in all aspects, activities, and changes, so that any reporting will be done on the basis of a complete and valid overview;

     
 

C.

submit, suggest, or request feature stories or articles to media representatives which are of interest or importance;

     
 

D.

meet periodically with representatives of the news media to

     
 

1.

discuss Corporation progress and problems;

     
 

2.

review general media impressions of the School Corporation.

© Neola 2011